For inventors, engineers, entrepreneurs, and business owners, patents are often among the most valuable assets.…
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Using Generative AI in Branding: Trademark Risks and Practical Guardrails for Businesses
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Generative artificial intelligence (AI) tools are increasingly used by marketing teams, designers, and agencies to…
Estate Planning for Intellectual Property Owners: Protect Your Creative Legacy
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For professionals who create or own intellectual property (IP), including inventors, artists, developers, athletes, or…
Exploring Franchising: Legal and Business Considerations for Launching a Successful Franchise
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Expanding your business can be an exciting but daunting prospect—including financially. Traditionally, entrepreneurs have relied…
Trademarks, Copyrights and Patents: Should Business Owners Really Care about IP?
May 1, 2019
As a business owner, you should care about intellectual property because it’s one of the…
As a startup or early-stage company, you have many things to focus on – growing…
Startups and early stage companies have many things to focus on and worry about, and…
Sales…marketing…revenue…getting more customers…growing my company – these are all at the top of the mind…
Part three in a three-part series focused on intellectual property in the automotive industry. “We…
Part two in a three-part series focused on intellectual property in the automotive industry. With…
IP Part 1: Why Should the Automotive Industry Care About Intellectual Property?
July 14, 2016
Part one in a three-part series focused on intellectual property in the automotive industry. With…
This column was originally published in the Grand Rapids Business Journal on April 3, 2015. A key component…
This column was originally published in the Grand Rapids Business Journal on December 19, 2014 and is republished…


