Information You Provide Directly to Us
The types of personal information we collect includes:
- Information that you provide in connection with our legal services (or potential legal services), such as name, email address, postal address and phone number;
- Information that you provide in connection with Varnum’s marketing activities including events, client advisories and seminars;
- Employment information that you provide in connection with the application process and potential employment opportunities at Varnum;
- Any other information you choose to provide.
Information We Collect About You
We automatically collect personal information using a “cookie” when you access or use our Website. The types of information we collect may include:
- Log Information: We collect log information about your use of our Website, including your browser type and language, app version, access times, pages viewed, approximate geographic location, and the webpage or online service you visited before navigating to our Website.
- Device Information: We collect information about the mobile device you use to access our mobile applications, including the hardware model, operating system and version and mobile network information.
- Session Recording: We record users’ interactions with our Website, including, but not limited to, cursor movement and keystroke entry (e.g., filling out forms). We store such interactions and process them for the purpose of understanding our Website visitors’ interests and behaviors and to provide better products and services to you.
- Information Collected by Cookies and Other Tracking Technologies: We and our service providers use various technologies to collect information, including cookies and web beacons (or pixel tags). Cookies are small data files stored on your hard drive or in device memory that help us to, among other things, improve our Website and your experience, see which areas and features of our Website are popular and count visits. Web beacons are clear, electronic images that may be used on our Website or in our emails and help deliver cookies, count visits, understand usage and campaign effectiveness, and determine if an email has been opened and acted upon.
- Third Party Cookies – Performance
- Google Analytics 4: We use an analytics service, Google Analytics to gather information about our Website visits. To learn more about Google Analytics, including opting out of Google Analytics, click here: https://tools.google.com/dlpage/gaoptout?hl=en
If you choose to share Personal Information, such as your name, organizational affiliation, and contact details, we may use it to identify you and facilitate your use of the specific services we offer. For instance, when you submit a request through our “contact us” page, sign up for our newsletter, or apply for a job with Varnum Law by sending your resume or other information, we may ask for details like your name, mailing address, phone number, email address, and other Personal Information. If you opt not to provide such information, you may be unable to receive the requested information. If you are a client or employee of Varnum Law, additional information may be provided when using specific pages and resources on the Site, including login details (username and password), IP address, or billing information (credit card number or other payment details and billing address).
Personal Information We Collect From Other Sources
We may collect personal information from other sources, such as service providers, vendors, social media sites and advertising agencies.
We do not sell your personal information to third parties. Data we receive from other sources may be combined with the information you provide us, and may be used or shared for the following purposes stated below.
- Third Party Cookies – Advertising: These cookies may be set on our site by our advertising partners and may be used to build a profile about your interests and show you relevant advertisements on other sites. Our advertising partners do not store your personal information. If you do not want to allow these cookies, you may decline non-essential cookies through the cookie management tool on our website.
- Google Ads
- LinkedIn Insights Tag